New Generation Awards

  • Entries are officially closed
  • Click - View the 2020 Categories tab
  • Select the main category you wish to view, complete and submit the login form to view the full list of 2020 categories in that specific group.
  • Select the category or categories you wish to enter. Click on the category and a drop down description of that category will appear
  • Each category contains an entry form (word doc) which you will be asked to download and complete (If you wish to enter the same campaign into multiple categories, you may use one entry form - refer to FAQ question 7 for more details)
  • The Special Awards categories and Individual Awards have a different entry form, which requires more motivational content to support your entry
  • Complete the necessary requirements, attaching any applicable links that can help support your entry
  • Once you have completed your entry or entries, they can be emailed to
  • Any large files can also be sent via WeTransfer, DropBox or Google Docs
  • Check this FAQ page for more tips on entering
  • All work flighted between 1 May 2019 and 31 May 2020 can be entered
  • Entries are open to all South African agencies, corporate companies, private institutions, government bodies, individuals, creatives and registered students.
  • If you think you have a winning campaign, designed a new website, developed a new App 'that's innovative and a cut above the rest or maybe you have an outstanding individual within your organisation that you wish to put forward, WE WOULD LOVE TO SEE THEM.
  • Small, Medium and large enterprises, are all welcome
  • If you are a corporate company and do not have an agency that helps with your marketing, you are welcome to enter your own internal marketing campaigns, apps or web-sites that you may have developed. You can also put forward your key individual performers for our individual awards

Yes, you can submit a previously entered campaign – just be sure to show any significant changes in the results, reach and coverage that indicates why the entry is different this year.

  • Yes, you can enter the same campaign for more than one category
  • If you intend to enter a campaign into multiple categories you may use one entry form, provided that you clearly list the different categories 'that you are entering that campaign into. (you can list the categories on the entry form and highlight them)
  • Be sure to show a reason as to why that campaign is relevant for each of the categories into which you wish to enter it
  • Show measurable results, and provide a motivation; highlight specific results within that campaign that may differ from category to category
  • Give the judges a comparison against which to measure the campaign, something that makes the entry stand out across the various categories into which it is entered
  • It’s not just a case of copying and pasting the same information across multiple categories. Give it some thought!

The 2020 finalists will be announced at the end of August 2020

Please visit our Winners page for past winners.

New Criteria for 2020 TBC

  • Student entries will be judged separately against all other student entries from across the continent
  • All student work should be submitted by the school, university or college representitives rather than individual students submitting their work directly.

Please visit our News page.

If we have not answered all of your awards-related questions on our FAQ page, please send an email to