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The 2024 New Gen Awards Ceremony

The New Gen Awards
The New Gen Awards

About the awards

As we embark on our 13th year, the New Generation Awards stands tall as a beacon of excellence in South Africa's digital media landscape; with 60 industry-specific categories to enter. Celebrated as the largest performance-based, independent awards in social and digital media, creativity, integrated marketing, and online technology, they symbolize the highest achievements in these dynamic fields. In just 12 years, New Gen has welcomed over 5000 corporate and agency submissions, celebrating the brilliance of creative innovation, and awarded more than 1500 accolades, inspiring the industry to soar to new heights.

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#NewGenTrends Conference
#NewGenTrends Conference

About the conference

The #NewGenTrends in Marketing Conference: The unmissable event for today's marketers and creatives...

"In this fast-paced 'world of marketing' staying ahead is essential for success. With an exciting new era emerging in this field, it's more important than ever to stay informed, and adapt to the latest trends: Don't get left behind! Stay ahead of the competition and take your marketing and creative strategies to new heights."

Hosted by the New Generation Awards, the conference focuses on the latest trends and technologies to revolutionize your marketing and creative strategies. Attendees will gain access to powerful insights from industry experts, and discover the latest tools and applications to help them transform their marketing and creative techniques. 

"Empower yourself with our thought-leadership content to elevate your campaign execution, enhance your messaging, and take your brand and product promotion to the next level of engagement."

"THE 2025 CONFERENCE WILL BE HELD IN MAY."

Speakers & Topics

TESTIMONIALS

  • MultiChoice Group - Category Sponsor 2024:


    Partnering with the New Gen Awards celebrates innovation and excellence in marketing and media. These awards inspire creativity and recognise work that truly resonates. 

    Winning Silver for DStv Presents: What's Next reaffirms our commitment to meaningful, customer-focused storytelling. Events like these inspire us to keep pushing boundaries, creating work that resonates and drives impact. It was an extraordinary event showcasing industry brilliance and I am looking forward to the next one already! Well done to all involved.

    - Charis-Apelgren Coleman, Head of Digital Content, MultiChoice Group
  • Last night's New Generation Social & Digital Awards 2024 was THE career pinnacle for me after 20 years of running my agency.

    When your agency peers and senior marketers subjectively and collectively judge your work as the best in the industry; that's incredibly meaningful and deeply personal.

    Thank you Stephen Paxton for once again producing an incredible New Generation Awards show. It is deservedly a highlight on our industry's annual awards calendar.

    - Tracy Jones, Founder & MD, Dialogue - Black Onyx Award Winner - Small Agency of the Year 2024
  • HELM - 2024 AWARDS BRONZE SPONSOR

    "Sponsoring the New Gen Awards was a worthwhile brand awareness exercise. Helm got some great exposure to a captive audience of marketing professionals, and we look forward to meeting them further down the funnel."

    - Stef Adonis, Head of Marketing, HELM
  • Supersonic, powered by MTN – Awards Platinum Headline Naming Sponsors

    As a past Headline Naming Sponsor, the New Gen Awards allowed Supersonic to expose some of the most influential digital creatives and key decision-makers in South Africa to our brand. The event was exceptionally well organised and executed to an excellent standard. Supersonic was afforded the naming rights and given sufficient brand exposure pre and post the event. Corporates, brands, and agencies who are looking for great value and an impactful return on their investment versus cost should not hesitate to get involved as sponsors.

    - Calvin Collett - Founder & CEO at Melon Mobile, Previous Managing Director Supersonic/MTN
  • “The New Generation Awards affords brands to showcase a variety of digital marketing activities, ranging across campaigns, content, service and channels. The entry and judging criteria is clear, which makes the process transparent to all involved. Vodacom was proud to showcase some of our digital work and to walk away with five coveted awards.”

    - Lana Strydom - Executive Head of Digital, Content and Social Marketing at Vodacom
  • “It’s always an honour to be recognised by your industry, which makes the New Generation Awards a highlight on the awards calendar. Being recognised by some of the leading digital minds in the industry, inspires us to continue producing work that generates positive results for our clients, and allows us to showcase the impact that digital innovation for brands can have on consumers.”

    - Miles Murphy, CEO Wunderman Thompson South Africa, WWP Group, Africa Lead for The Coca Cola Company
  • The New Generation Awards are fast becoming a most notable and important Agency and Corporate Awards Platform to enter. Founded in 2012, this African born Awards stage not only recognizes incredible local talent, digital media and social innovation and creative excellence, but acknowledges the contribution of fresh new talent, progressive brands and responsible, forward-thinking corporates too.

    What it has done for our thriving indie agency is bring a lot of respect to our solutions, trust in what we do, and faith installed by our clients. They have made us an agency people want to work for, as agencies that enter awards are often seen as ambitious and good agencies to grow in.

    - Dani Morley, Executive Head, Shyft Growth at Standard Bank Group
  • “Winning at the New Generation Awards not only demonstrates the great work that we produce, it also showcases the talented people that we have, and most importantly our skills across multiple media disciplines".

    - Claudelle Naidoo - CEO at EssenceMediacom South Africa
  • "The introduction of a student category in the New Generation Awards is a hugely exciting prospect for the Department of Strategic Communication at the University of Johannesburg. We are privileged to participate in initiating such a valuable and innovative award category, which will provide our students with exciting new opportunities to showcase their digital communication skills and knowledge."

    - Professor Sonja Verwey, head of the Department, Strategic Communication and head of the School of Communication at the University of Johannesburg
  • Most people never really understand what working in social media means, so having awards ceremonies like these is incredibly important. I’m proud to have been recognized as the Best Corporate Community Engagement Manager for 2017 and it has motivated me to do even bigger and better work going forward.

    - ANNIE KOLATSIS - Current, Senior Social Media Manager at OLIVER Agency - Previous, Coca-Cola SA

Awards Sponsors & Partners

  • Capture Mm
  • Flow Logo On White
  • WM2024
  • Helm
  • Logo wimpy
  • DSTV LOGO PNG

Conference Sponsors & Partners

  • WM2024
  • MM web logo 1146x200 2
  • Leagas Delaney RGB GRN

News

1

Extra! Extra! Read all about it! The 2024 New Gen Award Winners Announced...

September 30, 2024

The New Generation Awards represent the pinnacle of achievement in South Africa, for social and digital media, integrated marketing, and the online tech sectors. This year’s 12th edition attracted over 500 submissions, from 120...

2024 FINALISTS ANNOUNCED IMAGE

Finalists announced for the 2024 New Generation Awards

August 28, 2024

After three intense weeks, the judges have spoken! The finalists for the 2024 edition of The New Generation Awards have been announced. Congratulations to everyone who made the cut…

KCP The New Generation awards 2023 117

Entries are open for the 2024 New Generation Awards

June 06, 2024

📢 Hey everyone, it's time to rally your agency and corporate teams. Entries for the 12th annual New Generation Awards have been open since 01 May, and will close on Friday, 19 July - COB. Let's aim for greatness!

Kcp The New Generation Awards 2023 117

The 2023 New Generation Awards Winners Have Been Announced

October 11, 2023