About the Conference

The 2025 #NewGenTrends in Marketing Conference takes place on Friday 23 May, LIVE at the Venue, Melrose Arch, marking its fourth consecutive year. Tickets will be available for purchase in February. We are excited to announce that Leagas Delaney South Africa will return as one of this year's event sponsors. This event will not be streamed online!

The 2025 Key-Note speakers will be announced soon.

"In this fast-paced world of marketing, staying ahead is vital for success". As an exciting new era unfolds, the transformation of technology is significantly influencing the marketing landscape, thereby reshaping marketing strategies in innovative ways. Teams and businesses need to be ready to scale these innovative strategies effectively and must adapt to the rapid advancements in technology and the evolving expectations of consumers to remain competitive.

Hosted by the New Generation Awards, this conference will spotlight the latest trends and technologies poised to transform marketing and creative strategies. Attendees will gain invaluable insights and new thought-leadership content from industry experts, unlocking a world of cutting-edge tools and applications to empower marketers and creatives to reach new heights.

One major point is how AI is playing a crucial role in deepening customer relationships by providing richer consumer insights while staying authentic and building trust, even as automation becomes more prevalent. Leveraging technologies like GenAI can significantly boost customer engagement and help companies stand out. However, businesses need to be ready to scale these innovative strategies effectively.

Modern Marketing is the event’s official media partner.

#NewGenTrends video 2024

Keynote Speakers

  • Charis

    Charis Apelgren-Coleman, Head of Digital Content - MultiChoice Group

    Topic: TBC
    Read more
  • Ray Langa

    Ray Langa – CEO, Leagas Delaney South Africa - Event Sponsor

    Topic: TBC
    Read more
  • DAVID1736146226826

    David Pugh, Head of Studio X at RCL FOODS

    Topic: TBC
    Read more
  • Fran Luckin

    Fran Luckin, Chief Creative Officer, VML South Africa

    Topic: “So Maybe It’s Not A Teacup: Why it can be more fun to not know exactly what the future holds.”
    Read more
  • Vincent Maher

    Vincent Maher – CEO, True I/O – Previous, Group Executive: Digital, MultiChoice

    Topic: “Web3 is the cocaine your rats have been begging for” - Join Vincent as he explores the globe's most innovative Web3 marketing and loyalty projects...
    Read more
  • Capture use this

    Gareth Cliff – Founder, The Real Network

    Topic: Media in 2025 and beyond, "What is the media model to take us into the 2030s? What content is going to become premium and what is likely to lose its value? 
    Read more
  • Arpan pic

    Arpan Sur, Senior Director, Marketing- Sub Saharan Africa at Mondelēz International

    Topic: Artificial Intelligence- will it make marketers redundant?
    Read more
  • 057 Momentum Womens inspirational stories PORTRAITSPP

    Natalie Druion - Executive Head: Digital, Content, and PR, Momentum Metropolitan Holdings

    Topic: Thriving in the Age of Conversations - The power of social PR and how it’s become the world’s watercooler. What does this mean for you?
    Read more
  • Capture 8909

    Ciarán Mckivergan – CEO, 8909 Digital

    Topic: Reimaging connections, the shift towards AI, mixed reality, and subscription social media.
    Read more
  • Capture jon

    Master of Ceremonies - Jon Gericke, Owner, Pint Size Media, and SAfm Radio Presenter

    The man with the golden Mic...
    Read more

Why attend and sponsor?

  • #NewGenTrends caters to the entire marketing ecosystem - corporates, brands, tech, digital, media, and agencies, to culture.

  • The #NewGenTrends features content, dedicated to solving unprecedented challenges for the entire marketing and media community.

  • Learn how to adapt to the rapid advancements in technology and the evolving expectations of consumers to remain competitive.

  • Experience a personalized and intimate event like no other at #NewGenTrends. Our exclusive gathering provides you with unparalleled access to our esteemed speakers, allowing you to engage with them one-on-one. Don't miss out on this unique opportunity to connect and take your aspirations to the next level.

  • Gain vital insights into what is crucial to staying competitive throughout 2025 and 2026.

  • Our sponsors have gained new business as a direct result of sponsoring the #NewGenTrends in Marketing Conference.

  • Sponsors can showcase innovative solutions directly to a buyer's market.

  • Attend #NewGenTrends and transform your brand, career, and industries by taking action rather than just reacting to the advances in digital marketing.

  • Engage with your peers, and explore the latest tools, tech, and strategies, that marketers and creatives alike, can apply in their everyday work lives. The very tools that have helped our speakers elevate their brands and clients and grow business revenues that go beyond the brief.

  • #NewGenTrends gives you access to experts with tons of experience and proven results across several different digital and traditional niches

Ticket Pricing

  • Early Bird Special - Book and Pay before 14 March, and only pay R3,500 per ticket ex VAT
  • Standard Tickets Thereafter - R4,000 per ticket ex VAT
  • Purchase four or more tickets and receive a 12% discount on the standard ticket rate.
  • Ticket price includes - all-day refreshments, delicious snacks, a full buffet lunch, and full-day parking.
  • Tertiary Institutions/Student Rate: R850 PP ex VAT
  • Ticket sales will open on 03 February 2025

No online ticket sales. To purchase tickets, please email stephen@newgenawards.co.za or call 076 413 1339.

We will send you an invoice once you confirm the final ticket numbers. You'll need to make a full payment before attending the event. Payment Method - Standard eft - CC payments not accepted.

Under no circumstances will refunds be issued to any attendee, for any fees relating to the New Gen Trends Conference.

Who should attend?

This event is a must-attend for Marketers, and Creatives from the Corporate, Agency, and Public sectors. Ambitious individuals interested in elevating their mindsets and expanding their knowledge and expertise, while staying at the fore within their chosen industries.

Previous attendees include - Brand Managers, Marketing Directors, Marketing Heads, Vice Presidents of Marketing, Public Relations Managers, Corporate Comms Managers, Customer Experience Heads, e-commerce leads, Social Media Managers, Digital Marketing Managers, Heads of Digital, Creative Directors, Business Professionals, MDs, CEOs, and BUDs, Content Creators, Chief Strategists, Story Tellers, Product and Category Managers, Transformation teams, Developers, Chief Technology Officers, IT Managers, Influencers, Tech Fanatics, and more...

Attendee feedback

  • As a Digital Content Curator passionate about social media and the future of content, we took away valuable insights from the conference that have helped shape our marketing approach.

    - Kgabo Karabo Maila, Digital Content Curator, Instinctif Partners Africa

  • I had the pleasure of attending the #NewGenTrends in Marketing conference today, which highlighted the evolving dynamics of our industry. From AI's influence on marketing to the ever-changing landscape of media and client/agency relationships, the sessions provided great insights into where our field is headed.
    A big thanks to Stephen Paxton for orchestrating such an event.

    - Rachelle Sadie, Integrated Account Director. The Brave Group

  • Congratulations on your recent #NewGenTrends in Marketing conference. The industry has been buzzing with feedback on what a first-class industry event it was (again) 🙏 Onwards and upwards

    - Tracy Jones, Founder & MD of Dialogue

  • From a sponsor perspective, well done for an absolutely superb conference. The feedback was fantastic from everyone I had the opportunity to interact with.

    - Ray Langa, Group CEO: South Africa, Leagas Delaney - 2024 Event Sponsor

  • The #NewGenTrends conference was so amazing, with so many important lessons learned about how to approach marketing and branding. From using awe and wonder in your thinking to using AI for content creation and encouraging #UGC. Finally, keeping concepts such as behavioral science and customer experience top of mind in our analysis of marketing data (to aid that strategic thinking and planning) 🤓

    - Nombulelo Bridgette Mini-Matsio, Digital Marketing, Volkswagen Group Africa

  • Powerful session #newgentrends In Marketing Conference. Desh Govender, TikTok. I could listen to you all day! Thank you Stephen Paxton on a fantastic day.

    - Caley May, Group Marketing Manager, Abcon Group

  • What an insightful day spent at the New Gen Marketing Conference yesterday. Thanks to Stephen Paxton and all the speakers for the very inspiring food for thought.

    - Gabi Goldstein, Chief Marketing Officer, Student Village

  • The audience: leading minds across agency & brand
    What an incredible session at the NewGenTrends in marketing conference with my co-host Raymond Langa 👏🏾
    Thank you for the warm welcome, and the amazing feedback on the day! 

    - Desh Govender, Head TikTok Brand Marketing Sub-Saharan Africa

  • Thought-provoking content and inspiration from Gareth Cliff. Well done Stephen Paxton for putting together a fantastic day.

    - David Pugh, Head of Studio at The Studio X, RCL Foods.

Event Sponsors & Media Partners

  • MM web logo 1146x200 2
  • WM2024
  • Leagas Delaney RGB GRN