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    Black Onyx Overall Award Winners

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Agency Title Brand Category Award
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY Best use of Social Media to Research & Evaluate Sponsored by Wesbank gold
Unilever South Africa Vaseline - Mntana Ka Gogo VML South Africa Most Viral Campaign by a Corporate - Sponsored by WesBank gold
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY Best Integrated Marketing Campaign by a Corporate - Sponsored by WesBank gold
Heineken Beverages SA Savanna - We Outside TBWA\HUNT\LASCARIS (Johannesburg) a division of TBWA South Africa Best Integrated Marketing Campaign by a Corporate - Sponsored by WesBank gold
Aware.org Shiy’imoto WONDER Best Integrated Marketing Campaign by a Corporate - Sponsored by WesBank gold
PepsiCo South Africa Cheetos Can’t Hide The Fun DNA Brand Architects Best Online PR Campaign by a Corporate - Sponsored by WesBank gold
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY Excellence In Content Marketing by a Corporate - Sponsored by WesBank gold
Mondelēz South Africa Chappies Heritage Campaign - "We've been there since" LePub Johannesburg Excellence In Content Marketing by a Corporate - Sponsored by WesBank gold
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY Best Community Engagement Campaign by a Corporate - Sponsored by WesBank gold
Aware.org Gaming for Good WONDER x Seamonster Most Innovative Gamification Campaign by a Corporate - Sponsored by Naritive Global gold
Xiaomi South Africa Xiaomi RN15 – Titan Tough Lucky Hustle Most Innovative Use of Social and Digital Media by a Corporate gold
Mondelēz South Africa Cadbury Dairy Milk – Snacking Made Right OGILVY Mobile Marketing Excellence gold
AB InBev South Africa Castle Milk Stout – Songs to Savour iProspect – dentsu EGG Studios – Powered by Blue Robot Mobile Marketing Excellence gold
Unilever South Africa Vaseline - Mntana Ka Gogo VML South Africa Best Low Budget Campaign gold
Absa Absa Agritrends Autumn Edition Lumico (Pty) Ltd Best Low Budget Campaign gold
AB InBev South Africa Castle Milk Stout – Songs to Savour iProspect – dentsu EGG Studios – Powered by Blue Robot Best Use of Technical Innovation gold
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY Best Online Competition gold
AB InBev South Africa Flying Fish Surprisingly Good Sets Draftline Best Social Media Reach from an Event / Activation by a Corporate - Sponsored by WesBank gold
Payflex Payflex - The Inside Man Anomaly Best Revenue-generating Marketing Campaign/Event gold
Henley Business School Africa Connected Journeys: Henley Africa's CRM-Led Growth Engine Spitfire Inbound Best CRM Strategy Campaign – Sponsored by WesBank silver
Dis-Chem Your Till Slip Never Looked Better Black&White Best Email Marketing Campaign by a Corporate silver
PepsiCo South Africa NaksLevel -The AI Mentor on WhatsApp Accenture Song South Africa Best Use of AI in Marketing Campaign by a Corporate – Sponsored by Naritive Global silver
Crocs South Africa Croctober 2025 Clockwork Best Influencer Marketing Campaign by a Corporate silver
Ackermans and Spur Ackermans x Spur Design-A-Tee Competition 99c Best Influencer Marketing Campaign by a Corporate silver
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY Most Viral Campaign by a Corporate - Sponsored by WesBank silver
Dis-Chem Your Till Slip Never Looked Better Black&White Best Integrated Marketing Campaign by a Corporate - Sponsored by WesBank silver
Ichikowitz Family Foundation The Trials of Winnie Mandela Flow Communications Best Online PR Campaign by a Corporate - Sponsored by WesBank silver
Coca-Cola South Africa FIFA World Cup Trophy Tour by Coca-Cola Offlimit Communications Best Online PR Campaign by a Corporate - Sponsored by WesBank silver
Mondelēz South Africa The Cadbury LunchBar 60th Anniversary Campaign - The Monolith Mystery VML South Africa Best Online PR Campaign by a Corporate - Sponsored by WesBank silver
Mondelēz South Africa Ask OREO – Let The Cookies Decide LePub Johannesburg Excellence In Content Marketing by a Corporate - Sponsored by WesBank silver
SuperSport SuperSport Dream Team EGG Studios. Powered by Blue Robot Best Community Engagement Campaign by a Corporate - Sponsored by WesBank silver
The Beverage Company Reboost Big Kasi Energy Hellosquare Most Innovative Use of Social and Digital Media by a Corporate silver
PepsiCo South Africa NaksLevel -The AI Mentor on WhatsApp Accenture Song South Africa Most Innovative Use of Social and Digital Media by a Corporate silver
Payflex Payflex - The Inside Man Anomaly Best Low Budget Campaign silver
Volkswagen Group Africa Amarok 4XForce of Nature OGILVY Best Use of Technical Innovation silver
AB InBev South Africa iProspect – dentsu EGG Studios – Powered by Blue Robot Castle Milk Stout – Songs to Savour Most Innovative App developed by a Corporate silver
Craft Homes The Red Wall Campaign Best Online Competition silver
Volvo South Africa Volvo EX30 Cross Country Launch Have Your Say Best Social Media Reach from an Event / Activation by a Corporate - Sponsored by WesBank silver
Ackermans Ackermans Packs Summer’25 99c Best Revenue-generating Marketing Campaign/Event silver
Crocs South Africa Croctober 2025 Clockwork Best Revenue-generating Marketing Campaign/Event silver
Suzuki Auto South Africa Driving Customer Intelligence: Suzuki’s AI-Ready Transformation Spitfire Inbound and Penquin Best CRM Strategy Campaign – Sponsored by WesBank bronze
Vodacom Extra Your Summer Carbon1 Best Use of AI in Marketing Campaign by a Corporate – Sponsored by Naritive Global bronze
NIVEA Nivea Micellar - The Bare Minimum Clockwork Best Influencer Marketing Campaign by a Corporate bronze
SuperSport SuperSport Dream Team EGG Studios. Powered by Blue Robot Most Viral Campaign by a Corporate - Sponsored by WesBank bronze
Volkswagen Group Africa Amarok 4XForce of Nature OGILVY Best Integrated Marketing Campaign by a Corporate - Sponsored by WesBank bronze
Sizekhaya Launching the new home of the National Lottery Flow Communications Best Online PR Campaign by a Corporate - Sponsored by WesBank bronze
Procter & Gamble Head & Shoulders – #DramaFreeMzansi WPP Media Excellence In Content Marketing by a Corporate - Sponsored by WesBank bronze
Mondelēz South Africa The Cadbury LunchBar 60th Anniversary Campaign - The Monolith Mystery VML South Africa Excellence In Content Marketing by a Corporate - Sponsored by WesBank bronze
Mondelēz South Africa Cadbury Dairy Milk – Generous First OGILVY Best Community Engagement Campaign by a Corporate - Sponsored by WesBank bronze
AB InBev South Africa Castle Milk Stout – Songs to Savour iProspect – dentsu EGG Studios – Powered by Blue Robot Most Innovative Gamification Campaign by a Corporate - Sponsored by Naritive Global bronze
AB InBev South Africa Castle Lager 130 EGG Studios. Powered by Blue Robot & iProspect-dentsu Most Innovative Gamification Campaign by a Corporate - Sponsored by Naritive Global bronze
The Magnum Ice Cream Company Nothing Cracks Like Magnum Simunye Media Most Innovative Use of Social and Digital Media by a Corporate bronze
Suzuki Auto South Africa Beyond the Blog: From Search to Suzuki Spitfire Inbound and Penquin Blogging Excellence bronze
Xiaomi South Africa Xiaomi RN15 – Titan Tough Lucky Hustle Mobile Marketing Excellence bronze
Woodrock Animal Shelter Kennel to the Crib Lucky Hustle Best Low Budget Campaign bronze
The Pool Team Just Keep Swimming Fenix Marketing Solutions Best Low Budget Campaign bronze
Windhoek Windhoek x Food Commerce Dentsu Redstar & Honest Marketing Best Use of Technical Innovation bronze
Bonitas Medical Fund Dr B AI Influencer Campaign Adclick Africa Best Use of Technical Innovation bronze
AB InBev South Africa Castle Lager 130 EGG Studios. Powered by Blue Robot & iProspect-dentsu Most Innovative App developed by a Corporate bronze
AB InBev South Africa Castle Milk Stout – Songs to Savour iProspect – dentsu EGG Studios – Powered by Blue Robot Best Online Competition bronze
Sasol 75HRS, Sisonke and the grand openings - forecourt events the whole country watched Bluecloud AI Best Social Media Reach from an Event / Activation by a Corporate - Sponsored by WesBank bronze
Ford Motor Company SA Ranger Super Duty: The Battle for Bothaville  VML South Africa Best Social Media Reach from an Event / Activation by a Corporate - Sponsored by WesBank bronze
FNB South Africa FNB Festive Campaign: Get in the Game Vivid Theory Best Revenue-generating Marketing Campaign/Event bronze
Agency Title Brand Category Award
Spitfire Inbound Connected Journeys: Henley Africa's CRM-Led Growth Engine Henley Business School Africa Best CRM Strategy Campaign by an Agency gold
Net#work BBDO New Vito SELECT Product Launch Campaign Mercedes-Benz South Africa Best Use of AI in Marketing Campaign Award by an Agency - Sponsored by WesBank gold
Mscsports Possibility in Play Telkom Best Use of AI in Marketing Campaign Award by an Agency - Sponsored by WesBank gold
Clockwork Croctober 2025 Crocs South Africa Best Integrated Marketing Campaign by an Agency gold
Lucky Hustle Xiaomi RN15 – Titan Tough Xiaomi South Africa Best Influencer Marketing Campaign by an Agency gold
Clockwork Nivea Micellar - The Bare Minimum NIVEA Best Influencer Marketing Campaign by an Agency gold
OGILVY Vodacom – When You See It Vodacom South Africa Most Innovative Social and Digital Media Campaign by a Large Agency - Sponsored by OnPoint PR & Lifestyle Management gold
VML South Africa Vaseline - Mntana Ka Gogo Unilever South Africa Most Viral Campaign by an Agency gold
EGG Studios. Powered by Blue Robot & iProspect-dentsu Castle Lager 130 AB InBev South Africa Best Use of Technical Innovation by an Agency - Sponsored by WesBank gold
Spitfire Inbound & Penquin Driving Customer Intelligence: Suzuki’s AI-Ready CRM Transformation Suzuki Auto South Africa Best CRM Strategy Campaign by an Agency silver
Black&White Your Till Slip Never Looked Better Dis-Chem Best Email Marketing Campaign by an Agency silver
Flow Communications Customer & Broker Promise Campaign Hollard Insure Best Use of AI in Marketing Campaign Award by an Agency - Sponsored by WesBank silver
OGILVY Amarok 4XForce of Nature Volkswagen Group Africa Best Integrated Marketing Campaign by an Agency silver
Offlimit Communications FIFA World Cup Trophy Tour by Coca-Cola Coca-Cola South Africa Best Integrated Marketing Campaign by an Agency silver
OnPoint PR & Lifestyle Management RocoMamas Fire Wings Challenge: Turning a Cult Favourite into South Africa's Hottest Food Challenge Spur Corp Best Influencer Marketing Campaign by an Agency silver
OGILVY How Dove Opened the Creator Industry to New Voices Unilever South Africa Best Influencer Marketing Campaign by an Agency silver
Clockwork Croctober 2025 Crocs South Africa Best Influencer Marketing Campaign by an Agency silver
OLIVER MARKETING DOVE X STARBUCKS: SPRAY. SIP. SLAY. Unilever South Africa Most Innovative Social and Digital Media Campaign by a Large Agency - Sponsored by OnPoint PR & Lifestyle Management silver
Lucid Performance and Humanz Level Up with CeraVe L’Oréal South Africa Most Innovative Social and Digital Media Campaign by a Medium Agency silver
Distrikt 9 The truth about banking Showmax Most Innovative Social and Digital Media by a Small Agency silver
DNA Brand Architects Cheetos Can’t Hide The Fun PepsiCo South Africa Most Viral Campaign by an Agency silver
Rainmaker Media KitKat Novelty Model Nestlé - KitKat Best Use of Technical Innovation by an Agency - Sponsored by WesBank silver
4What Digital Proving it works EL-I Tech Best Use of Technical Innovation by an Agency - Sponsored by WesBank silver
Adclick Africa Always-On Lead Gen Bonitas Medical Fund Best CRM Strategy Campaign by an Agency bronze
Adclick Africa Dr B AI Influencer Campaign Bonitas Medical Fund Best Use of AI in Marketing Campaign Award by an Agency - Sponsored by WesBank bronze
Spitfire Inbound and Penquin Beyond the Blog: From Search to Suzuki Suzuki Auto South Africa Blogging Excellence by an Agency bronze
OGILVY Vaseline Cera Glow - Glow that Never Declines Unilever South Africa Best Integrated Marketing Campaign by an Agency bronze
Lucid Performance Get Money Fit Nedbank Best Integrated Marketing Campaign by an Agency bronze
OnPoint PR & Lifestyle Management Absa Rewards Travel – Go Beyond Absa Best Influencer Marketing Campaign by an Agency bronze
Lucid Performance and Humanz CeraVe World L’Oréal South Africa Best Influencer Marketing Campaign by an Agency bronze
OGILVY Forever Golf: #NameThisGolf  Volkswagen Group Africa Most Innovative Social and Digital Media Campaign by a Large Agency - Sponsored by OnPoint PR & Lifestyle Management bronze
PlusNarrative and Grid Worldwide Canva Africa Launch Canva Africa Most Innovative Social and Digital Media Campaign by a Medium Agency bronze
Anomaly Payflex - The Inside Man Payflex Most Innovative Social and Digital Media by a Small Agency bronze
VML South Africa The Cadbury LunchBar 60th Anniversary Campaign - The Monolith Mystery Mondelēz South Africa Most Viral Campaign by an Agency bronze
Sherbet Agency Chicken Pops Pizza. Pop Culture. Pizza Hut Most Viral Campaign by an Agency bronze
Carbon1 Extra Your Summer Vodacom Best Use of Technical Innovation by an Agency - Sponsored by WesBank bronze
Hyphen Creatives Spice it Your Way Captain Morgan Best Augmented Reality Marketing Campaign by an Agency bronze
Agency Title Brand Category Award
Berlitz Method Berlitz Shopify 'AI & Soul' & Stratitude Best eCommerce Website gold
SME South Africa Best Online Magazine/Newspaper gold
Xiaomi South Africa Xiaomi RN15 – Titan Tough Lucky Hustle Best Use of Podcast/Vlog to Promote a Brand or Event – Sponsored by Unilever gold
Spitfire Inbound and Penquin Always-On Intelligence: Automating Suzuki Auto South Africa's Customer Journey from Interest to Action Suzuki Auto South Africa Best Marketing Automation Campaign – Sponsored by WesBank gold
Woolworths Foods South Africa / W.Creative What’s the Difference? A Woolworths Foods Branded Vodcast Pop24, a division of Media24 Best Use of Podcast/Vlog to Promote a Brand or Event – Sponsored by Unilever silver
TIM.Africa The Incredible Machines Podcast Best Use of Podcast/Vlog to Promote a Brand or Event – Sponsored by Unilever bronze
East Coast Radio SA Rescue: Out Alive Best Use of Podcast/Vlog to Promote a Brand or Event – Sponsored by Unilever bronze
CHAS EVERITT INTERNATIONAL PROPERTY GROUP THE PROPERTY SIGNPOST Stratitude Best Online Newsletter bronze
Tourvest Destination Management Your Africa website development Flow Communications Best Corporate Website bronze
Agency Title Brand Category Award
Volkswagen Group Africa The Black Onyx Social & Digital Corporate of the Year – Sponsored by WesBank overall
OGILVY The Black Onyx Large Agency of the Year – Sponsored by Unilever South Africa overall
Penquin Advertising The Black Onyx Medium Agency of the Year – Sponsored by Unilever South Africa overall
EGG Studios. Powered by Blue Robot The Black Onyx Small Agency of the Year - Sponsored by Unilever South Africa overall
Lucky Hustle The Black Onyx Small Agency of the Year - Sponsored by Unilever South Africa overall
Volkswagen Group Africa Forever Golf: #NameThisGolf  OGILVY The Black Onyx Online Strategy of the Year - Sponsored by WesBank overall
Dis-Chem Black&White and M&C Saatchi Abel  The Black Onyx Online Strategy of the Year - Sponsored by WesBank overall
Golf - Volkswagen Group Africa OGILVY The Black Onyx Digital Brand of the Year – Sponsored by WesBank overall
Telkom Possibility in Play Mscsports The Black Onyx Best Customer Experience (CX) of the Year – Sponsored by WesBank overall
Siyabonga Mzolo DNA Brand Architects The Black Onyx Social Wiz of the Year – Sponsored by Unilever South Africa overall
Alex Cannon Stoneway The Black Onyx UX/UI Designer of the Year overall
Kyle Anthony Unlucky Lemonade Lucky Hustle The Black Onyx Top Graphic Designer of the Year overall
Ndimi Matomane Bluecloud AI The Black Onyx Community Engagement Manager of the Year - Sponsored by Unilever South Africa overall
Agency Title Brand Category Award
Francois van Loggerenberg One Colour. Every Market AAA School of Advertising - Bryanston The New Generation Student of the Year Award – Sponsored by Mettlestate gold
Vega School at Emeris Orphan Clothing Company – Tagged by OCC Fifth Season The New Generation Student Group of the Year Award – Sponsored by Mettlestate gold
AAA School of Advertising - Bryanston NOTARRA The New Generation Student Group of the Year Award – Sponsored by Mettlestate gold
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